Every business needs to advertise their product or services, it is essential for businesses to make the sales, so that the employees are paid and to make a profit, even more so in an economic slow down, marketing your services in an affordable way is essential to business survival.
Now with the digital age, it is possible for businesses to advertise anywhere, even on the beach! Digital signage is appearing every where, in airports, train stations and even the local dentists.
Digital signage is a cost effective way to get your marketing message across to potential customers, no matter if you are a large multi-national corporation or a local store, there is an affordable solution for you.
The basic equipment needed for any digital signage solution is an LCD display, a PC, digital signage software and depending on the location an LCD TV enclosure. Normally 95% of signage solutions are housed in a protective enclosures, this allows them to be left unattended on a set and forget methodology.
So let us got through each component to understand what’s required.
PC – any standard computer is ideal for digital signage, the faster the better; the computer must have either wireless or wired internet access so that the media content can be updated remotely – more on this later.
LCD display – this depends on the location the sign will be positioned, any LCD display from 26” up to 60” can be used. You could even tile 9 TV’s together to cover the side of an entire building, if you had the budget.
Digital Signage Software – this is the software that creates the media that plays on the computer, getting your marketing message to potential buyers. The idea is that media content is created and then uploaded via the internet or wireless connection to the PC and updated as and when required. This reduces labour and content production costs.
LCD TV enclosures – these are essential if the signage is going in an outdoor or hostile area
The units can protect the digital signage hardware from sand, rain, snow, direct sunlight and unauthorised access. We offer free content media creation software with every LCD enclosure purchased.
Our LCD enclosures for digital signage, are extremely cost effective and protect the internal hardware to IP66 (wash down with a high pressure water jet) and NEMA 4X.
